One platform. One focus.
Measurable results.
We're a specialized Klaviyo agency for Shopify brands. We don't do social media, paid ads, or SEO. We do one thing — and we do it better than anyone.
Hi, I'm Tsvetan Emil.
I've spent years in the e-commerce trenches — building systems, running campaigns, and figuring out what actually moves the revenue needle for online brands.
The more brands I worked with, the clearer the pattern became: most were spending heavily on paid acquisition while leaving their email list — their highest-margin, most controllable channel — completely untapped.
I've seen what happens when you build email the right way. Brands go from zero email revenue to six figures in Klaviyo-attributed sales within a year. Flows that run 24/7 generating revenue while the founder sleeps. Campaign systems that turn every product launch into a predictable revenue event.
That's why I built Redot. Not another full-service agency trying to do everything. A focused operation that does one thing exceptionally well: turn Klaviyo into a reliable, measurable revenue channel for Shopify brands.
The system works. And it's what we build for every client.
Specialists beat generalists.
Every time.
Most marketing agencies offer email as one of fifteen services. They know a little about Klaviyo, a little about Mailchimp, a little about ActiveCampaign. They build generic flows and send generic campaigns.
We made a different choice. We only work with Klaviyo, and we only work with Shopify brands. That constraint is our advantage.
It means we know every edge case in the Klaviyo-Shopify integration. We know which flow triggers are reliable and which ones break. We know exactly how to set up attribution so the numbers you see in Klaviyo actually match what happened in your store. We know the segmentation architecture that separates a 15% email revenue share from a 35% one.
When you hire a generalist, you get general results. When you hire a specialist, you get someone who's already solved your exact problem — multiple times.
Principles that drive every decision
Every recommendation is backed by numbers. If we can't prove it, we don't suggest it. We test one variable at a time and let results decide.
Open rates are nice. Revenue is what matters. Every flow, campaign, and segment we build is designed to move the number that actually grows your business.
You'll never have to chase us for updates. We report proactively, own mistakes fast, and explain exactly what we're doing and why.
The best systems are the ones that just work. We choose the simpler path that delivers the same result — because complexity breaks at scale.
We will never send to an unengaged list. One bad send can tank months of work. Inbox placement is the foundation everything else is built on.
We don't measure ourselves by hours worked or emails sent. We measure by the revenue we generate and the dependence on paid ads we reduce.
We're not for everyone.
We work best with Shopify brands doing €50K+/month who are serious about turning email into a real revenue channel — not a side project. If you're looking for a cheap email service or expect results in two weeks, we're not the right fit.
But if you want a partner who treats your Klaviyo like it's their own business, who obsesses over the data, and who won't stop until email is your most profitable channel — that's exactly what we do.
Ready to see what your
Klaviyo should be doing?
Free Klaviyo revenue audit. Takes 2 minutes. We'll show you the gap between where you are and where you should be — and exactly how to close it.